Standford 線上課程 The Lean LaunchPad

Source: edvardas

話說我腦充血買了The Startup Owner's Manual 之後，閱讀的進度卻十分緩慢，在偶然的機會下發現這本書的作者 Steve Blank，以這本書為教材在Stanford Technology Ventures Program有開一門叫做The Lean LaunchPad – Teaching Entrepreneurship as a Management Science的課程，而現在我們也不需要乾瞪眼了，因為整個課程已經放在網路上可以讓大家免費上課了!! (這個年代真的是只要有心學習，資源越來越隨手可得啊~~)

以下是課程介紹和課程大綱：

• Lecture 1: What We Now Know

  Why startups are not smaller versions of large companies
  

• Lecture 2: Business Models and Customer Development

  How to articulate and test hypotheses
  

• Lecture 3: Value Proposition

  How do you find your minimum viable product?
  

• Lecture 4: Customer Segments

  How do you find your customer archetype?
  

• Lecture 5: Channels

  How does your product gets to customers?
  

• Lecture 6: Customer Relations

  How do you get, keep and grow customers?
  

• Lecture 7: Revenue Models

  How do you make your money?
  

• Lecture 8: Partners

  Who are your partners and suppliers?
  

• Lecture 9: Resources, Activities and Costs

  What is most important for the business?
  

現在就趕快去註冊和上課吧，How to Build a Startup (ep245)